Daniel Demke new Commercial Director

Diageo is pleased to announce the appointment of Daniel Demke as Commercial Director for Switzerland and Austria, effective January 8, 2024.

In this newly created position, he will be responsible for the Swiss and Austrian markets and report to Olena Neznal, Managing Director Northern Europe. His head office is in Austria. diageo.com

30 years of Best Taste Trading

New sales manager, new website

It is with great pleasure that the company welcomes Gianni Migliore back to the team. He is taking over sales management for the whole of Switzerland and field sales for the Central Switzerland region.

Gianni Migliore will be an asset to the Best Taste Trading team with his many years of experience and passion. To celebrate its 30th anniversary, Best Taste Trading has launched a new newsletter design and ... Read more ...

Work & Leisure

4 days work - 3 days off

More free time and greater employee satisfaction thanks to the 4-day week? BAR NEWS asked around in bars in Switzerland that are adopting the new working model. A look at the work schedules of Tales Bar, Crapule Club, Lausanne Cocktail Club and L'ovestino.

Working when others are off is part of the job description in the hospitality industry. Especially in the bar scene, where work in many establishments begins with the after-work business. Offering guests a great ... Read more ...

Record tasting of Swiss beers

Swiss Beer Award 2024

Which beer tastes best? Over 550 different beers from Swiss breweries were tasted in the Trafohalle in Baden on January 9 and 10, 2024. The best will be awarded gold, silver or bronze at the "Swiss Beer Award Night" in spring 2024.

The Swiss love beer – in all its diversity. This year's "Swiss Beer Award" shows that Switzerland is a real brewing and beer paradise – the ... Continue reading...

New brewers 2023
Maintain tradition

Twelve new brewers for Switzerland

Twelve apprentices recently received their brewing certificates from the Swiss Brewers Association after successfully passing their final apprenticeship exams.

Over the past three years, they have successfully trained as EFZ food technologists specializing in beer and thus learned the craft of brewing from scratch. Marcel Kreber, Director of the Swiss Brewery Association, ... Read more ...

Gin Toni
Gin Toni

Lucerne Apero with Gin

The popular aperitif pleases not only the palate, but also the eye with its beautiful bright color.

Fruity and pleasantly tart taste, with a slight citrus note of GIN TONI Lucerne Dry Gin and a hint of vermouth. The alcohol content is only 11 percent by volume - which makes ... Read more...

Trojka Vodka
For vodka classics and easy mixer drinks

Trojka Vodka

Trojka Vodka Pure Grain is the first climate-neutral Swiss vodka brand and is made from carefully selected grain. The distinctive taste of Trojka Vodka is a must for every vodka lover.

The first climate-neutral Swiss vodka brand, Trojka Vodka Pure Grain is made from carefully selected grain. This vodka originates from the EU and is subsequently produced in Switzerland in the ... Read more...

Available now

BAR NEWS publishes anniversary book "Bar Scene Switzerland

For the 20th anniversary of the SWISS BAR AWARDS, Ruedi Zotter has created a very special work. His book "Barszene Schweiz" looks back on 20 years of Swiss bar culture and is now available for purchase.

On 192 pages, "Barszene Schweiz" provides exclusive insights into the innovative and successful Swiss bar scene. In it, Ruedi Zotter portrays more than 25 personalities who contribute significantly to the success of this scene ... Read more ...

Excellent beers

Swiss Beer Award 2022

On 28 April, the award ceremony of the Swiss Beer Award 2022 took place in Baden. This is the most ambitious and toughest award for beers of various styles brewed by breweries in Switzerland and the Principality of Liechtenstein.

At the end of April, the successfully tested beers were awarded the Swiss Beer Award gold, silver, bronze or anthracite labels in a festive ceremony. Over 400 guests from the brewing industry, business, politics ... Readmore ...

Less alcohol, more spirits

Alcohol statistics 2020/21

The decline in per capita consumption of alcohol is mainly due to fermented beverages. Spirits consumption, on the other hand, remained constant in 2020.

It should be no secret that the Corona pandemic has had an impact on the consumption behaviour of Mr and Mrs Swiss. And it is therefore hardly surprising that the lockdowns are also reflected in the statistics ... Read more ...

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